Amanda Sellers

Manager, EN Blog Strategy @ HubSpot

Amanda Sellers is a full-funnel inbound marketing expert with experience driving traffic, increasing conversions, and supporting sales enablement for more than a dozen industry verticals. Her focus has largely been in the content SEO field, with +10 years of experience leading editorial and content teams. Since the start of her career, she has been responsible for more than 60,000 pieces of web content. She is the co-author of the book ”The World’s Best Buyer Persona System” and currently manages the (EN) HubSpot Blog Strategy team.

Speaker Sessions

The HubSpot Blog Lost X% of Its Traffic—Here’s What We Did
When HubSpot’s blog lost X% of its traffic, we had two choices: panic or problem-solve. We chose the latter. In this session, we’ll break down exactly what happened, what Google really wanted from us, and how we rebuilt our strategy to claw our way back to the top. You’ll get the hard lessons, the unexpected wins, and the strategies that actually worked—so you can avoid making the same mistakes. If you love a good comeback story (or just want to future-proof your content to stay on Google’s good side), this one’s for you.
- Amanda Sellers

Amanda Sellers

Speaker Sessions

The HubSpot Blog Lost X% of Its Traffic—Here’s What We Did