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Managing a digital ad campaign can be a lot like solving a puzzle without having all of the pieces in front of you. You’re given a lot of metrics, but making sense of them is another story. It's a common challenge, and one that leads to inefficient ad spend.
Enter: Ads Grader. The powerful and free tool from NP Digital analyzes Google Ads accounts to identify areas of improvement and provides actionable steps for optimization. It acts like that missing puzzle piece, taking the guesswork out of the equation and providing a clearer picture of your campaigns. Whether it's uncovering relevant long-tail keywords or analyzing mobile performance, Ads Grader provides the insights needed for a more effective and efficient campaign.
Our marketing team tested out Ads Grader in July 2023 to promote INBOUND and here are some of the key results from our Google Ad campaign:
Ads Grader provided a holistic evaluation and allowed us to deep dive into the strengths and weaknesses of our campaign. From ad relevance analysis to reports on Google Ads’ best practices, it doesn’t just identify the issues, it offers actionable recommendations to address them.
Want an eagle eye view into your ad campaigns and tactical steps on how to efficiently manage them? Check out Ads Grader and get a free analysis today. You can learn more here.
INBOUND Team
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