Elfried Samba
CEO and Co-founder @ Butterfly 3ffect
Elfried Samba is Co-Founder and CEO of Butterfly Effect, the agency brands call for real community and cultural relevance. As Global Head of Social Content at Gymshark, he scaled their fitness community from 1.5M to 20M+ followers, contributing to their £1B valuation. Butterfly Effect's breakout year included partnerships with Netflix, Bumble, McDonald's, WeTransfer, Meta and Square. On LinkedIn, Elfried has generated 500M+ impressions, 9M+ engagements, and 360K+ followers, ranking as the second most engaged creator globally.
Speaker Sessions
Fri •Sep 5 •1:15pm - 1:45pm PT •
Creator CEO Playbook: Solopreneur to Media Corp in 2025
Master the 2025 Creator CEO transition from content producer to media empire builder. Learn revenue diversification beyond sponsorships, audience-centric ecosystems reducing platform dependency, and scalable systems preserving wellbeing while maximizing output and ROI.
Open to All Levels