Patrick Crosby
Industry Principal, Marketing Technology @ Snowflake
Patrick is Industry Principal, Marketing Technology at Snowflake where he helps organizations deliver AI-driven marketing with the Snowflake AI Data Cloud. He leverages more than 15 years of experience driving strategic revenue growth for companies at all stages of maturity, including roles in M&A, strategic partnerships, solutions engineering, marketing and management consulting. Patrick was a Fulbright Scholar at the University of Melbourne and holds an MBA from Columbia Business School and a Bachelor of Science in Electrical Engineering from Duke University.
Speaker Sessions
Wed •Sep 3 •3:30pm - 3:50pm PT •
Tools for Growth: Turning Data Into Decisions With AI
Answer complex marketing questions and uncover actionable insights in minutes, not weeks. This session demonstrates how Snowflake Cortex AI enables you to connect your HubSpot data with qualitative feedback such as call notes and surveys to find the "why" behind key marketing metrics.
Open to All Levels