Emma Pitts
CEO and Founder @ PullSpark
Emma is the founder and CEO of PullSpark, an award-winning creative agency known for innovative content, strategy and brand experiences. She launched the producer-led agency after identifying a niche in live events and now partners with brands like The Home Depot, Chick-fil-A, Delta and more. Emma gives back through pro bono video work and board service with the Atlanta Children’s Shelter. Named to EY’s Entrepreneurial Winning Women in 2024, Emma has led PullSpark to its third Inc. 5000 win and repeat honors from Atlanta Business Chronicle.
Speaker Sessions
- Reservation Required
Wed •Sep 3 •3:45pm - 5:15pm PT •
The TwoEleven Matrix™: Solving the Marketing Memory Problem
Transform your marketing from forgettable noise to memorable experiences that drive engagement and growth. This interactive 90-minute session introduces the TwoEleven Matrix™—a revolutionary framework that helps marketing professionals create content designed for what and how audiences remember, not just what they hear in the moment. You'll discover why traditional messaging approaches fail to stick and learn a six-component system that works with human psychology to build lasting brand connections that influence future purchasing decisions.
Open to All Levels