Inbound
February 13, 2026Love Notes from INBOUND: Why Professionals Attend
Event Experience
INBOUND 2026 Call for Speakers is Open! Apply by February 18(opens in a new tab) to share your story, strategy, or lesson on the INBOUND stage.
“ There's so many people I've been able to connect with online, through LinkedIn, through webinars and other things, and to see them in person… I'm getting goosebumps right now, it means the world to me.” — Christopher N., IN25 Attendee
Let’s start here: INBOUND feels like a reunion because it brings together professionals who have connected online throughout the year.
It’s finally meeting the person you’ve collaborated with over LinkedIn threads and Slack groups. It’s recognizing a familiar name badge from a webinar chat. It’s sitting down next to someone who’s facing the exact same AI challenges, traffic drops, budget constraints, or scaling questions you are.
In a world that runs on Zoom links and DMs, in-person connection still hits differently and INBOUND reminds us that behind every strategy, dashboard, and campaign, there are actual people figuring it out together.
“There’s just really great speakers.” — Madison P., IN25 Attendee
“ Listening to all the people talk about how they use HubSpot and how their approach to AI has been really cool because it's just so different from how I see it.” — Mia J., IN25 Attendee
You can read about what’s changing in AI, marketing automation, demand generation, and growth strategy. Or, you can learn from someone who has been in your shoes, implemented AI in ways that delivered results or made their customers happier through a strategy shift.
Sometimes it feels easy to stay in your lane and keep to the status quo, but INBOUND makes you challenge that way of thinking. Hearing someone else break down a completely different approach to a similar problem can inspire, give direction, and show you a new perspective to solving your own roadblocks.
“It gives you the motivation and energy to keep delivering… the future looks bright.”— Diego T.F., IN25 Attendee
The last few years haven’t exactly been calm: AI is dramatically changing search, buyer journeys look nothing like they did five years ago, budgets are tight, and the rules feel like they change weekly.
And yet. At INBOUND, the dominant emotion isn’t anxiety or stress, it’s momentum. There’s something powerful about being surrounded by people who are building inside of change, testing faster, and sharing what works with others. Instead of asking “What’s happening to us?” INBOUND attendees are saying “What are we going to do about it?” and that shared forward motion is contagious.
Professionals attend INBOUND for three main reasons:
INBOUND means different things to different people. For some, it’s a reunion with peers they’ve collaborated with all year. For others, it’s a reset. But underneath it all is something consistent: meaningful connection, applied learning, and renewed direction.
If you’re ready to connect with industry leaders, learn practical AI and growth strategies, and build momentum for the year ahead, register for INBOUND today.
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