Fri •Sep 5 •10:00am - 10:30am PT (30 minutes)•Main Stage
Marketing Against the Grain Live at INBOUND
Join this session with HubSpot's Chief Marketing Officer, Kipp Bodnar, and Aja Frost, Senior Director of Global Growth, for a live episode of the popular podcast.
Open to All Levels
Session Speakers
Kipp Bodnar
Chief Marketing Officer @ HubSpot
Kipp Bodnar is CMO of HubSpot, where he leads global marketing strategy to drive awareness and demand. Previously, he served as VP of Marketing, building international teams and leading demand gen, field marketing, and partnerships. Kipp advises several SaaS companies and is co-author of The B2B Social Media Book. A re...
Aja Frost
Senior Director of Global Growth @ HubSpot
Aja Frost is HubSpot's Senior Director of Global Growth, leading the team who drives HubSpot's top-of-funnel demand through SEO and LLM optimization. She conceived and launched HubSpot's AI Search Grader, the first free tool to help companies understand and optimize for their visibility in AI search. Frost has spoken a...
Related Sessions
- Reservation Required
Thu •Sep 4 •4:15pm - 5:00pm PT •
9 Counterintuitive Tactics Smart Marketers Can Exploit
Open to All Levels
- Reservation Required
Thu •Sep 4 •10:15am - 11:00am PT •
2025 B2B Trends for the Contrarian Marketer
Open to All Levels
