The Physics of GTM: The Three Laws of Go-to-Market Success

Historically, many GTM tools were low-floor, low-ceiling products built for junior reps—and the only way to grow revenue was to grow headcount. AI breaks this model, helping small teams quickly launch & experiment with plays at scale. CROs and GTM leaders: learn where the industry is headed and how to find a competitive edge with unique data, plays, & GTM Engineering.

Open to All Levels

Session Downloads:

Finding GTM alpha - The GTM with Clay Bog

Session Speakers

Varun Anand
Co-Founder @ Clay
Varun Anand is the Co-Founder of Clay, a creative tool that helps businesses grow using AI and 100+ data providers. Prior to Clay, he held leadership roles at Newfront and Candid, and spent four years working for Hillary Clinton.

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The Physics of GTM: The Three Laws of Go-to-Market Success

Session Downloads:

Session Speakers

Varun Anand

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