September 5-8, 2023

third eye

Boston, MA

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Tusar Barik Tusar Barik Graphics Graphics Graphics Graphics

Tusar Barik

LinkedIn
Director, Global Agency and Partner Marketing

Tusar Barik joined LinkedIn in 2017 to lead Agency and Partner Marketing efforts where his team focuses on enabling and engaging agencies and partners to help their clients exceed their marketing goals and drive sustainable growth. He is focused on developing and executing the Agency and Partner Go-To-Market efforts for LinkedIn Marketing Solutions and developing Thought Leadership to help customers achieve success. Tusar has over a decade of experience in Advertising, Marketing, and AdTech on the Agency, Client, and Consultant side. He has worked at a variety of companies from startups to large multi-nationals, leading teams in Marketing and Business Development.
Tusar currently lives near Princeton, NJ with his wife, son, daughter, and dog, Nutmeg.

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What's Next: The Power of Creativity in B2B Marketing

B2B marketing has a bad rap for being… well, boring. But, infusing remarkable creativity into your B2B marketing can help a brand build emotional connections and clarify perceptions without sacrificing business results. Join us for a conversation with Amy Marino, Senior Director of Global Brand Marketing and Social at HubSpot, and Tusar Barik, Director, Global Agency and Partner Marketing at LinkedIn, about the importance of investing in bold, breakthrough creative in the B2B space. Amy will peel back the curtain for a look at the inner workings of HubSpot’s brand marketing, and Tusar will share how LinkedIn is on a mission to prove B2B creative is just as important as B2C. 

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