Mikita Mikado is CEO of PandaDoc (formerly QuoteRoller), a leading all-in-one software solution that streamlines the process of creating, approving, and eSigning business documents, including proposals, quotes, and contracts. An entrepreneur, executive and former engineer, he works on, speaks and writes about running self-sustaining companies doing innovative things in technology and business. When he is not working, you can find him catching waves on a surfboard or hanging out with his two daughters.
Email Marketing Tips: Do This, Not That
Jay Schwedelson returns with all NEW email best practices to cut through the noise and capture attention with real, actionable data insights from the last 60 days. From how to increase open rates with a few easy tweaks to how to get more responses on email offers - this session will deep dive into what's proven to drive strong email marketing ROI right NOW. This fast-paced session will look at key behavioral changes driving the latest tactics and techniques for both B2B and B2C, ensuring you stay ahead of the pack while avoiding the most current marketing pitfalls.