Mike K. Tatum
Principal Lifecycle Marketer
Mike K. Tatum LLC
Mike is the principal lifecycle marketer at Mike K. Tatum LLC, where he currently advises companies on how to effectively engage and monetize their leads and customers with lifecycle marketing strategy, email marketing optimization, and in-app message projects. Before that, he served in similar roles at Athletic Greens and JKBX where he led the lifecycle marketing team tasked with driving new customers and retaining existing ones. He has also held roles at SurveyMonkey, Kinsta, Compass, and Capital One.