Linda Lian

Common Room

Co-Founder, CEO

Linda Lian is co-founder and CEO at Common Room, the intelligent community growth platform for today’s fastest-growing companies. Lian founded Common Room in 2020 to help bring organizations of all sizes closer to their communities. Common Room is the first and only platform that gathers community engagement, product usage, and customer data into a single place and makes it actionable for organizations. Previously, Lian led product marketing for serverless computing at Amazon Web Services, where she saw firsthand the impact developer communities had on delivering better user experiences, increasing product adoption and advancing the company’s goals.

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The Rise of User Communities

Software is no longer being sold, it’s adopted. For a modern software organization, user communities hold the keys to growth and a sustained long-term competitive advantage. In order to compete and thrive in this new user-centric, networked, and digital world, GTM teams need to go through a digital transformation of their own - both in the technology stack, and operationally. See Linda Lian, CEO and Co-founder of Common Room discuss her journey, the accelerating market trends around software distribution, and the digital transformation necessary for modern GTM orgs to drive growth.