Lauren Grady

Bizzabo

Director, Global Event Center of Excellence

Lauren is a business event strategist who has spent the last decade designing event programming and human-centric experiences. Today, she leads the Event Center of Excellence at Bizzabo where she is dedicated to bringing the most relevant and critical learnings to Event Experience Leaders around the world.

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SCHEDULE

Build Your Business

Deep Dive 4 (160)

In-person

Your Event Is Over. Now What? Drive Qualified Pipeline & Enable Sales Success

What happens after the event is often more important than the event itself. Attendees are buzzing with enthusiasm from your event, but marketers often miss the prime opportunity for targeted follow-up. In this session, we will explore how to turn a freshly captivated audience into an ongoing community ready to take action.