Karen McFarlane

Karen McFarlane

Founder and CMO

Colossal Work x Kaye Media

Karen McFarlane is the founder and CMO of Kaye Media, a fractional executive marketing firm for startups and enterprises. Karen is renowned for her transformative purpose-driven brand strategies and has been recognized for her leadership and deep commitment to equity and belonging. She serves on several boards and is a celebrated thought leader in DEI and conflict resolution. Karen's commitment to advancing racial and gender equity in corporate America is evident through her equity-first initiative, Colossal Work, underscoring her dedication to driving meaningful and sustainable change.