Jacco van der Kooij
Founder
Winning by Design
Jacco is a renowned business leader on revenue growth, founder of Winning By Design, and author of best-selling books on SaaS growth. He mentors sales teams for Notion Capital, Reach Capital, and Astella. Formerly, he held executive roles at Qumu, Kontiki, and Technicolor, helping clients like Amazon, AT&T, and Disney. He has a BScEE and an MBA from the University of Leicester, with insights featured in Harvard Business Review. He frequently keynotes at events like Dreamforce, SaaStock, and RD Summit. Raised in a Dutch village, he competed in chess, boxing, and triathlon world championships.