Director, Integrations and Applications
Dave Lapointe is the Director of Integrations and Applications for New Breed, where he both oversees application development and manages the Revenue Operations team. Dave helps expand New Breed’s revenue operations products and services by building new capabilities to help fast-growing companies improve their marketing and sales analytics, automate processes, and derive more value out of their technology investments. In addition, he is building out an internal software development group, and expanding New Breed’s implementation and integrations capability on the HubSpot platform.
How to Tech-enable Your Business With Custom Apps and Integrations on HubSpot
Custom applications and integrations offer the ability to unlimit the potential of your tech stack. But before embarking on any custom project, you need to understand all the implications and downstream impacts. In this session, a veteran product builder and RevOps leader joins a proven marketing and product manager for an in-depth examination of why and how to tech-enable your business through the HubSpot CRM. Sharing case studies and use cases of custom development and integrations, they’ll highlight key considerations, lessons learned, and technical and business requirements for success.
In his 30 year broadcast career, Jeff reported from more than 40 countries, covering many of the biggest stories of his generation. He won two Emmys, a duPont Award and an Edward R. Murrow Award. He began his career in tech after wanting to know why he was still transcribing interviews, speeches and news conferences in the 21st century the same way journalists did in the 1970s: manually. He saw the need in the marketplace and this began his journey as a Tech CEO and Founder.
Sr. Director, Strategic Development
Samantha speaks at numerous conferences online and around the country, where she teaches marketers and executives how to align their digital marketing efforts with their customers’ journey. In her role as Sr. Director of Strategic Development at Investis Digital, she crafts solutions that help brands stay in front of their ideal customers and exceed their business goals. Samantha has helped hundreds of companies across multiple industries look at their big picture and understand the gaps that prevent them from growing their bottom line.
Steve Cornwell is the Founder & CEO of Northpass, a leading Customer Learning platform. He is an experienced SaaS leader with more than 19 years of experience building and scaling software companies — from the ground up — by helping brands like Compass, Shopify, Talkspace, Uber and others transform their learning and analytics programs into world-class centers of excellence. Prior to founding Northpass, Steve served on the executive team at Edifice, where he helped grow the business from bootstrapping to over 100 employees, which led the company to an acquisition by SPS Commerce in 2012.