September 5-8, 2023

third eye

Boston, MA

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Ashley Faus Ashley Faus Graphics Graphics Graphics Graphics

Ashley Faus

Atlassian
Director, Integrated Product Marketing

Ashley Faus is a marketer, writer, and speaker by day, and a singer, actor, and fitness fiend by night. Her work has been featured in TIME, Forbes, and The Journal of Brand Strategy, and she's shared insights with audiences at Harvard Business Review, INBOUND, and MarketingProfs. She works for Atlassian, a collaboration software maker on a mission to unleash the power of every team. Follow her on LinkedIn or Twitter, @ashleyfaus.

SCHEDULE

Build Your Workplace
Deep Dive 2 (156)
In-person

Minting Marketers: How Leading Companies Invest in Talent

Hiring, retaining, and growing the next generation of marketers has fundamentally changed in the last several years. How do high-growth companies address these challenges? Atlassian met this challenge by building a repeatable process to bring in new talent, offer internal growth opportunities, and help high-needs teams achieve their business goals. In this session, we'll show you how to build a pipeline of marketing talent that flows through the organization.

Build Your Curiosity
Main Stage
Digital
In-person

What's Next: Building an Organization To Fuel the Flywheel

How do you build and maintain a flywheel that reaches hundreds of thousands of customers, with over a decade of explosive year-over-year growth? Atlassian marketing leaders answer this question in this fireside chat where we share about the unique structure of our marketing organization, initiatives to hire and grow talent at scale, and the mindset and structural shifts required to truly fuel the flywheel.

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