Virtual Reality is the new frontier for technology, but what about the web? It can't just be about gaming, right? Browsers aren't yet a platform for distributing VR content, whether that's 3D or 360 degree video. But will that change? If so, when? In this session, we'll look at the current state of producing, developing, and distributing VR content, with examples of who is doing it really well and a variety of existing applications. More importantly, we'll cast a look into the future for when to expect things to open up within the browser and what new applications that'll introduce (think a whole new method of education). Hopefully, you'll leave inspired with fresh ideas and feel equipped to start pioneering ahead of the next generation of immersive web-based experiences.
Zach Robbins is a Senior Digital Strategist at Viget, an independent agency headquartered near Washington, DC. In his role, he helps clients understand their digital landscape and how it can better help them achieve their business objectives through a consistent strategy. Zach has worked for a wide range of clients to not only plan, but execute, such strategies. Some of these clients include ESPN, Discovery Channel, Animal Planet, Politico, The Chronicle of Higher Education, Duke University, and The White House Historical Association. Zach also leads efforts in content creation, focusing on photography and film production, to help support client stories and projects. He has helped direct and execute such projects for clients that include PUMA, Dick’s Sporting Goods, Brian Regan, and EarthEcho International. He's always researching, testing, and working with Viget's team of technologists and content creators to push the bounds of digital, to help come up with new and creative ideas that make the web a better place.