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The Four Corners of Conversion

Oli Gardner

Oli Gardner in our Hacks, Tips and Tricks series speaks on "The Four Corners of Conversion: Understanding the Intersection of Copy, Design, Interaction, and Psychology."

About Oli Gardner

Unbounce Co-Founder Oli Gardner has seen more landing pages than anyone on the planet. His disdain for marketers who send campaign traffic to their homepage is legendary. A prolific webinar guest and writer, he speaks internationally about Conversion-Centered Design and Campaign Experience Optimization (CXO). Oli is on a mission to help marketers combine data and design to create high-converting and delightful marketing experiences. When not trying to rewire conversion methodology, Oli spends hi

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