Wed •Sep 3 •12:00pm - 12:30pm PT (30 minutes)•Innovation Arena
Why Your Users Aren’t Using Your AI Features
Everyone’s rushing to build AI products, but in our study of 767 software users, labeling features as ”AI-powered” lowered performance expectations and didn’t boost willingness to pay. The AI product graveyard is filling up fast. This session reveals the science behind successful AI product adoption, showing how concepts like effort-reward balance and status quo bias determine whether users will adopt your AI features. You’ll learn why small changes in product architecture can drive big adoption differences, backed by real A/B test results, specific UI examples, and actionable frameworks.
Open to All Levels
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- Reservation Required
Fri •Sep 5 •1:30pm - 2:15pm PT •
40-Min AI Sprint: Branded AI Training and Take-Home Playbook
Open to All Levels
Your Growth Moment is Here
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